Fred’s Head from APH, a Blindness Blog

Fred’s Head, offered by the American Printing House for the Blind, contains tips, techniques, tutorials, in-depth articles, and resources for and by blind or visually impaired people. Our blog is named after the legendary Fred Gissoni, renowned for answering a seemingly infinite variety of questions on every aspect of blindness.

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Thursday, February 24, 2011

American Cancer Society Designed for Enhanced Accessibility

The American Cancer Society (ACS), in collaboration with the American Council of the Blind (ACB), has taken affirmative steps to make its website and other information accessible to people with visual impairments. The American Cancer Society's new website provides an improved experience for anyone looking for information, help or ways to fight back against cancer.

The website is divided into four main sections - Stay Healthy, Find Support & Treatment, Explore Research and Get Involved - that reflect the primary ways the American Cancer Society helps save lives from cancer.

The site is designed to meet guidelines issued by the Web Accessibility Initiative (WAI) of the World Wide Web Consortium (W3C) ( The guidelines, which do not affect the content or look and feel of a web site, ensure that sites are accessible to persons with visual and other disabilities. The guidelines are of particular benefit to blind computer users who use screen reader voice output or magnification technology on their computers and who rely on a keyboard instead of a mouse for navigation.

The Society's accessible website is part of a broader initiative to ensure the availability of cancer information to people who are blind and visually impaired. As part of that initiative, the Society has worked with ACB to develop a pilot program that will offer certain ACS materials in Braille, Large Print and Audio Formats to individuals whose disabilities prevent them from reading standard print.

Details of the information available in alternative formats can be found at Members of the public with visual impairments may call 800-227-2345 for more information and to request materials in other formats.

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